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feature vertu art direction

Insight: Vertu make extraordinary phones, using extraordinary materials, hand crafted in England. Idea: To create a visual tone and style for each of Vertu’s core…

ak feature

Azita & Karl make premium bobble hats, hand knitted in England. They approached me with a product that was selling well on their stalls, but they…

young brit feature

Insight: Jack Wills strive to support young talent and is known for creating an aspirational lifestyle brand. Idea: To create an editorial news channel for…

umbrella

Insight: Vertu set out to shift their brand from product focused to customer focused and move away from a previous perception that made them appear inaccessible…

600 FEATURE

Insight: Vertu launched its most contemporary products since it begun 12 years ago. Creating an offering to a younger, high net worth individual. Idea: To create…

Handmade to Order

Insight: Signature is Vertu’s most iconic product. A voice centric phone with over 6 years in the market and still relevant for both the brand…

gift feature

The gift of extraordinary. For Vertu’s 2013 christmas campaign, I developed a concept that positioned Vertu as an extraordinary gift, as told by real customer…

feature image

Insight: Jack wills go to great lengths to create denim that is on par with some of the best known denim brands on the market….

600 feature

Insight: Vertu Customers live a discerning lifestyle and are not always somewhere long enough to benefit from their surroundings. The Idea: To create an exclusive…

mono feature

Insight: As luxury gets closer to the skin, exclusivity and personalisation are becoming more relevant than ever. Idea: Working with Les Atelier, we created a…

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