Jack Wills | Digital campaign

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Insight:
Jack Wills strive to support young talent and is known for creating an aspirational lifestyle brand.

Idea:
To create an editorial news channel for Jack Wills customers and ambitious young people, celebrating aspiration and achievement. Young Brits is a yearly competition, searching for extraordinary young talent around the world. Eight winners are then followed throughout their incredible journeys.

My Role:
Digital creative lead

 

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